Background and Principles
Given the characteristics of the IMT-GT subregion, which is rich in cultural and natural resources, the IMT-GT program aims to develop connectivity between strategic areas to support cross-border tourism routes. This enhances sustainability, equality, and competitiveness of the subregion, with the key objective of becoming a Single Destination.
Strategic Issues
Improving connectivity between strategic areas in the subregion to support
cross-border tourism route development
Enhancing sustainability, equality, and
subregional competitiveness as a
single tourism destination
Promoting and marketing the subregion
as a single tourism destination
Promoting domestic and intra-subregional tourism while transforming the tourism sector from low-cost, high-volume tourism to
high-value, low-volume tourism
Facilitating safe tourism reopening
Key Projects under the IB 2022-2026 Plan
- IMT-GT Tourism Community Digital Transformation Project (Completed)
- Workshop on Promoting Cooperation for Ecotourism Development in ASEAN Region
- Sports Tourism Promotion Project: Satun-Langkawi Fishing The Andaman
- IMT-GT Pilot Tourism Route Design Project, focusing on designing cross-border pilot routes between countries in the IMT-GT subregion to create connected tourism routes within the IMT-GT subregion
- Projects supporting the IMT-GT Visit Year 2023-2025 Campaign
- The 2nd IMT-GT Tourism Event
- IMT-GT Community-based Tourism Workshop for Knowledge Exchange
- Project to Promote Economic Linkages through Cultural Tourism along the Srivijaya Civilization Route for MICE Markets from IMT-GT Countries
- Implementation of IMT-GT Common Guidelines for Tourism Destinations and Businesses
Recent Progress
Currently, progress in implementing projects and activities under the IMT-GT Visit Year 2023-2025 campaign includes awareness-building through various forums and joint development of performance indicators. This covers tourism marketing communication planning and tourist data collection in the subregion. Additionally, discussions have been held with the Transport Connectivity Working Group to develop tourism route connectivity among IMT-GT countries.
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